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The Buffalo Bills won't be making an appearance, but with an estimated 100 million television viewers, Sunday is one of THE days to bet on sports.
There was a time when sports betting involved the guy sitting in the back booth of a neighborhood bar or some cubicle in an office. Now it’s online or in giant bettor parlors with massive screens featuring sporting events. An increasingly legal system of sports betting exists for those who want to put cash down on the outcome of a game or of some aspect of the game.
Seneca Gaming Corporation has sports betting lounges in each of its three casinos and Gavin Mercado is its executive director of sports book and interactive gaming. He said betting brings in customers.
Sports betting lounges will also be opening soon at the Seneca Niagara Resort & Casino in Niagara Falls and Seneca Allegany Resort & Casino in Salamanca. For now, only those three on-site locations will handle Seneca-backed sports betting, Buffalo Business First reports. The Seneca Nation is the second tribal casino operation voicing an interest in sports betting. Buffalo Creek has the advantage of being proximal to a professional sports franchise, plus a large metropolitan population.
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'Buffalo Creek is in close proximity to the First Niagara Arena. We saw last year, a lot of the guys and girls that were going to the game were stopping in the sports bar before, stopping back after to collect their winnings or placing another wager in a game coming up next,' Mercado said. 'I think just in our general area, we see a lot of foot traffic.'
Mercado said Buffalo Bills fans were supporting the team with their bets. He said customers will bet on any sport and any activity taking place in a game, from rugby to tennis to a surprisingly strong interest in the NBA.
There will be 300 ways to bet on the Super Bowl.
'Is this like betting on the 8th Pole? Not really, because we still don’t know what’s going to happen, right? It depends on when you get the line, where you get it at,' Mercado said. 'Some people actually prefer to come in after the kickoff, watch maybe the first quarter, watch the first half, and then place a wager because they feel like they know exactly what’s going to happen at the end.'
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Seneca Nation of Indians saw the official greenlighting of sports betting at its Niagara Falls location. Seneca Niagara Resort and Casino welcomed sports wagering enthusiasts for the very first time and gave them the well-rounded experience they have been looking for. This means that all three of its tribal locations are now equipped with an operational sports betting lounge.
The tribal casino operator was ready to make things work for its casino patrons eager to place bets on sports events in a legal manner. The premium sports betting lounges Seneca Gaming Corporation had been working on over the past few months are now open for business and welcoming individuals on a daily basis. Seneca Niagara Resort and Casino was the last tribal venue to welcome wagering on sports events.
Legal Sports Betting Launched
Seneca Nation of Indians wanted to see its mission accomplished by the end of 2019. This meant that locations to the likes of Buffalo and Salamanca were in for a treat, as they were able to draw sports wagering to their region. The last days of 2019 saw the ribbon-cutting ceremony held at Seneca Niagara Casino. Around 11 a.m. on December 27, players had the opportunity to learn more about the zone.
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It should be taken into account that the special zone in question is a temporary one and local enthusiasts will have the chance to experience sports wagering in an entirely new way soon. The year 2020 is expected to bring a permanent sports wagering lounge on the premises of the casino venue. Rickey Armstrong Senior, President of the Seneca Nation of Indians placed the first bet.
During the launching ceremony, he had the chance to become the pioneer of sports wagering and set the tone for a successful 2020 operation, better gaming revenue, as well as improved offerings. He recently made it clear that the tribal nation is listening to its patrons and members of the community.
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Mr. Armstrong stated that locals have been seeking legal sports wagering for quite a while. This is why casino locations aim to deliver and meet their expectations. Surveys taken place earlier in 2019 brought back results that legal sports betting should be greenlighted in the foreseeable future. Gavin Mercado, Executive Director of Sports Books and Gaming, spoke about the link between fervent sports fans and wagers placed, as this adds a new layer to the experience.
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Seneca Casino President and CEO Holly Gagnon was also present at the special ceremony with some crucial information on the remaining two gaming locations overseen by the tribe. She said that Seneca Allegany Resort and Casino and Buffalo Creek Casino have already met and exceeded the expectations issued ahead of their sports wagering launch. As CanadianCasinos reported, December 13 saw the official launch of sports betting at the Buffalo gaming hotspot.
The Class III location greenlighted its permanent sports betting zone, remaining on track with the expansion. Seneca Allegany Resort and Casino was the second casino location to offer in-person betting on sports events. Locals and people hailing from neighboring communities will have the opportunity to enjoy live events featuring their favorite teams to the likes of the Buffalo Bills, Sabres, and Bandits.
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